Tag: revenue sharing

  • Fox’s Big Noon Kickoff is headed to Cincinnati this weekend, creating another high-value opportunity to expand our gameday content plan and elevate the Bearcats brand on a national stage. Two national shows in three weeks is an awesome opportunity to…

    Taste and Timing
  • This week marks 6 months as the Director of Content Strategy for the University of Cincinnati Bearcats! I’m motivated to start sharing more insights again like I was last year! I really enjoyed doing that and hope that someone can…

    From Attention to Attachment
  • This edition of Spotlight Insights is about something some creative leaders overlook: structure is what actually protects creativity. Great content doesn’t come from talent alone — it comes from clarity, consistency, and systems that let people do their best work.…

    Structure Over Chaos and Building Creative Teams That Last
  • This week’s Spotlight Insights covers how to grow Olympic sports through consistent visibility, why NIL should be treated as a business opportunity for all athletes — not just stars, and how content quality now matters more than follower count in…

    Visibility, Value, and the Shift That’s Changing College Sports
  • College athletics is in the midst of its most transformative decade. NIL, revenue sharing, private equity, and digital disruption aren’t just headlines — they’re redefining how departments must operate. In this edition of Spotlight Insights, I’m breaking down the mindset…

    Building a Modern Athletic Department in the NIL and Revenue Sharing Era